adidas Soccer has teamed up with Paul Pogba once again to launch the second season of the adidas Soccer x Pogba Capsule Collection. The range channels Pogba’s famous style – both on and off the field – using earthy tones to represent his African roots and the inclusion of a classic desert camouflage pattern.
The range includes two street versions, the new PP ACE 17+, which features a bold desert camouflage print. Both versions feature BOOST technology for maximum energy return on any surface.
As one of the most well-respected and diverse tradeshows, it’s no surprise that Agenda continues to draw brands and buyers. From its humble beginnings with only 30 brands with now more than 500+, the show continues to expand. And this year for the first time, the show featured a one-day only open to the public Agenda Festival, drawing fashion and music lovers in droves as it was headlined by some of today’s top artists including Tyler the Creator, Ludacris, Cam’ron and Lil Dicky. The Agenda Festival provided a platform of fashion meets music thanks to the 500+ pop-up shops for consumers to shop the “curated mall” of top brands in skate, surf, streetwear, and lifestyle, meet and greet their favorite athletes, explore the food truck alley and enjoy live musical performances.