This week is expected to be hot and sunny, so why not relax with a nice cold glass of Asahi Super Dry?! Following successful pop-up bars in Sydney and Seoul, Asahi Super Dry will debut the pop-up bar stateside in New York City. They will be taking over popular eatery P.S. Kitchen. Guests can expect 3 days of Beer, Food, and VR Experiences.
Japan Week, a public-private partnership that promotes Japanese culture, food and beverages to encourage tourism to Japan, today announced that a Japanese “pop-up” bar will be staged in Grand Central Terminal’s Vanderbilt Hall on March 19-21, 2013, as a highlighted activity of the three-day festival. The “pop-up” bar will sell 90 kinds of jizake, which is local sake (rice wine) that is painstakingly produced by small craft brewers and is prized across Japan. Sakes from 24 Japanese prefectures will be served.