The luxury brand Porsche Design unveiled the new-look P’9981 Smartphone. The new version features a striking, completely black, design, further emphasizing the iconic essence of the brand. The Porsche Design P’9981 Smartphone from BlackBerry is distinguished by a linear and purist look combined with innovative technology. The P’9981 Black will be available from mid of January 2013 in Porsche Design stores all over the world and in the luxury brand’s official online shop.
The black look creates a stylish new take on the product’s outstanding design and high-quality materials. The P’9981 Black consists of a stainless steel frame encased in black plastic with a hand-applied leather backing. Additional highlights include a special black QWERTY keyboard and a crystal-clear touch-screen display. Just like the first P’9981, the black version features an exclusive user interface and an own BlackBerry-Messenger-PIN. The choice of materials and classy black design are typical hallmarks of Porsche Design.
The Porsche Design P’9981 Smartphone is based on a very powerful platform with a 1.2 GHz processor and HD video recording, as well as high-resolution 24-bit graphics and modern sensors compatible with new Augmented Reality applications. The P’9981 also has 8 GB of internal memory and a 16 GB micro SD card. The memory can be expanded up to a total of 40 GB. The BlackBerry 7.1 operating system of the Porsche Design P’9981 Black incorporates a latest-generation browser, one of the best on the market, to ensure a fast and flowing surfing experience. The Smartphone also features Liquid GraphicsT technology for smooth and very high-resolution graphic displays.
The products are designed in the Porsche Design Studio in Zell am See, Austria and sold around the world in the company’s own stores, shop-in-shops, high end department stores, exclusive specialist retailers as well as the official online shop.