Superdry, the British lifestyle brand celebrated their flagship store with an exclusive cocktail party alongside latest brand collaborator, NY Jets superstar Eric Decker, DJ Hannah Bronfman and special guest Martha Hunt. Hannah Bronfman directed the vibes with tunes and a special Snapchat takeover for the SuperdryGlobal channel, while Superdry’s latest collaborator, New York Jets wide receiver Eric Decker, mingled with guests and toasted his exciting partnership with special guests Martha Hunt (model) and Euan Sutherland (Superdry CEO).
Throughout the night, New York tastemakers danced and sipped cocktails as they got a sneak peak of the new Superdry Collections, including Superdry Sport and Idris Elba +Superdry, and brand favorites such as Superdry denim and lightweight outerwear.
For more information please visit www.superdry.com/us/