Express and R&B superstar Robin Thicke took over New York City’s Time Square to commemorate the grand opening of their newest retail space. The beautifully manicured store features a slew of the latest offerings from Express, for both men and women. There was literally something for everyone. We found the store to be quite spacious, stands three stories high and 22,500-square feet. Chairman and CEO Michael Weiss even jokingly described the store by saying, “It’s Express on steroids“. Additionally, the store is very tech-friendly, with LED walls and screens, interactive iPads, mobile points of sale, and on-site charging stations to enhance the shopping experience.
Before the official grand opening, we got a chance to do a little shopping which was quite easy. The store was very organized and color-coordinated. What made our shopping experience even more pleasant, was the friendly staff who knew just about everything when to came to sizing, fits and trendy colors for Spring. As the doors opened, fashion fanatics quickly rushed in to take advantage of discounts and “scratch and win” prizes. Select Express Next loyalty members were granted early access to the store and a meet and greet with Robin Thicke. What a great benefit to being an Express Next member!
After about thirty minutes of shopping, we were was able to grab a good spot in front of the stage to watch Robin Thicke perform a few of his hits.
As always, we captured a little bit of the action for your viewing pleasure.
If you’re in the area, be sure to check out the new Express Store located on the corner of Broadway & 46th Street in New York City. Their hours are 9:00 a.m. – 2:00 a.m. EST! Happy Shopping!