Imagine walking into an eclectic cocktail rendezvous where models are the focus and the music is a live DJ set by Questlove…well that was the atmosphere at the launch of the new Dockers Spring/Summer 2012 Collection….and what collection launch it was. The preview was a story that exemplified the classic Dockers designs and how the new Dockers gentle man and his woman will look and feel next season. It was also the launch of the Alpha Khaki, the SF Khaki, and the Ultimate Chino.
The impressive Dockers collection boasted a blue-jean/chino hybrid with the Alpha Khaki, compared to the more polished work design of the SF Khaki. The Ultimate Chino, however, is a straight leg khaki design that has a durable looking though gentle aesthetic. Every pattern, cut, shorts and shirt to mention a few were effortlessly woven with impressive color selections and gave wonderful examples as to how to effectively adorn not just for every occasion but also for that perfect weekend getaway.
As I examined the clothes and then stood back to take in the entire experience, it was obvious that the quality and overall allure resonated with everyone in that room. It goes without saying that this brand of Levi’s umbrella will undoubtedly have a compelling impact on people from all walks of life when the collection goes live next season.