Magnifico Giornata launched their new sparkling wine infused essence collection with an invite-only party hosted by VH1’s Carrie Keagan, a partner in the brand. The event was held at the coveted and chic Beaumarchais in New York’s meatpacking district.
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Known for their provocative performances, and with sparklers in hand, they did not disappoint.
Magnifico Giornata will be available at a suggested retail price of $24.99 a bottle in finer liquor stores and lounges throughout the New York City area, and will roll-out to other key markets in the U.S. throughout 2013.