On January 20th, 2013, HEINEKEN USA sponsored the second-ever Hip-Hop Inaugural Ball. Presented by Hip Hop Summit Action Network and Philanthropik.org, this event celebrated the hip-hop community’s active role in raising political awareness surrounding the 2012 Presidential Election. HEINEKEN USA proudly supports initiatives like this that empower consumers through experiences and inspires them to become more holistic men of the world.
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