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John Varvatos STAR USA Fragrance Tour Bus is Coming to NYC
Join
- Get a FREE sample of the John Varvatos STAR USA fragrance!
- Rock out and pose in front of our exclusive John Varvatos USA “step and re-tweet” using #jvusabus, with the chance to see your photos on JVUSABus.tumblr.com!
- Have a chance to be part of the official John Varvatos STAR USA fragrance tour bus documentary
TOUR STOPS:
The John Varvatos STAR USA Fragrance Tour Bus will be rockin’ on:
WEDNESDAY, MAY 2
TIME: 6PM-8PM
LOCATION: outside The Cranberries concert at Terminal 5, NYC
ADDRESS: 610 West 56th Street; south side of 56th Street b/n 11th & 12th Avenues
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Original. Modern. British. The new innovative fragrance from Ben Sherman begins with a burst of bergamot, tangerine, lemon, cardamom, lime and mint. Followed by a unique spicy heart of nutmeg, patchouli and incense. Ending in a warm woodsy blend of cedar, vanilla musks, vetiver, hay, coffee and amber.
The Ben Sherman fragrance gift set includes, 50ml Ben Sherman fragrance and 100ml Ben Sherman shower gel, and retails for $78 at Nordstrom.
‘A is for Aldo’ Fragrance Launch Event
Aldo’s a popular supplier of fashionable footwear and accessories, has at long last added signature fragrances to its empire. The eau de toilette collection “A is for Aldo” launched this past week with a cocktail party and sampling suite. The event was held in the brightly lit raw space of 312 Bowery, in NYC’s lower east side.
John Varvatos Star USA: A Fragrance For Today’s Man
A Varvatos man is one of distinction and style. He is a rebel, who wears his eccentricities like a badge of honor, laughing in the face of convention living life on his own terms. His look is one of ease and contentment. Never fussy or overdone. His scent is a calling card and is as unique as he is. John Varvatos Star USA is the latest product in the John Varvatos dynasty. Bloggers and industry insiders spent a lovely evening welcoming this new product into the line. Held in a dimly lit private room at the Ace Hotel in NYC the event featured passing cocktails and edibles as well as live models decked out in Varvatos’ Fall 2011 apparel.
The pieces worn by the models will also be featured in the fall campaign starring hip-hop band “The Roots”.
Attendees were also treated to a presentation by the man of the hour, who gave the inside scoop on his process and the delicious fragrance. To call this a manly scent is, to put it mildly; The combination of elements is an intriguing mix that utilizes signature notes such as leather and wood but adds elements of fruits and florals for a unique aroma. In addition to the cologne itself, careful consideration was utilized in selecting a bottle and in packaging. The bottle is a testament to the scent itself, a chrome and black bottle with a unique opening reminiscent of old canteens and flasks.
Hear more about the fragrance from the man himself…
John Varvatos Star USA will be available as 50ml EDT and 100ml EDT, along with perfumed deodorant stick 75 ml. The fragrance will hit stores this fall.
Disney