DIFFA: Design Industries Foundation Fighting AIDS is one of the country’s largest supporters of direct care for people living with HIV/AIDS and preventive education for those at risk. Merging care and commerce, supporters of DIFFA come from all fields of fine design and the visual arts, including: architecture, fashion design, interior design, photography and consumer product design.
With fundraising efforts bolstered by strategic partnerships and unique events showcasing innovation and creativity, DIFFA has mobilized the immense resources of the design communities and granted over $38 million to hundreds of AIDS service organizations nationwide.
Since being founded in 1984 by Patricia Green and Larry Pond, DIFFA has granted funds to organizations which fight AIDS by providing:
- preventive education programs targeted to populations at risk of infection
- treatment and direct-care services for people living with HIV/AIDS
- public policy initiatives which add resources to private sector efforts
Patricia Green continues to be active with DIFFA as an ex officio member of the DIFFA Board of Trustees. Larry Pond died of AIDS in October 1992.
*Company profile via Diffa.org
DIFFA’s signature Dining by Design event is held every spring in New York. This is one of our favorites to attend as they showcase amazing table designs by more than 30 designers. There is a lot of hard work, dedication, creativity, and attention to detail when creating these unique one of a kind designs. All for a great cause. On opening night, we attended the Cocktails by Design party, where we previewed the various collections. The event featured cocktails (of course), provided by Stolichnaya Elit, silent auctions, a DJ who provided the music, and much more. We also caught of up with a few designers Michael Tavano, Jes Gordon, and Tracy Reese! Enjoy!
Designer Tracy Reese poses in front of her design. More Images below.
Great design! Very detailed and stood out.
Designer Jerry Sibal of Design Fusion. Love the transparent look and flower structures.
Jes Gordon of jesGORDON/properFUN. This table featured vibrant lights and colors. Very eye catching as you enter the venue.
David Beahm for Continental Airlines
More tabletop pictures to come. Check out the atmosphere below.